Welcome to my new column, “Power Niche Marketing.” This column has a very simple purpose: to teach marketing to lawyers and other professional service providers. Astonishingly, all of us lawyers need clients in order to survive, yet when we go…
Category: Power Niche Marketing
Reinventing The Law Business: Goodbye, My Readers
I have now been writing this column for Above the Law for over two years. Indeed, this is my sixty-ninth article. And this will be my last article under the Reinventing the Law Business name. While I have enjoyed coming…
