Real estate just became its own separate asset class. However, ironically, that may have occurred just at the moment it should have been morphing more deeply into other asset classes. Don’t get me wrong, as a real estate professional I…
Tag: Strategy
What is a Power Niche?
One of the most important things for any real estate business and, indeed, any business is a successful marketing program. Of course in our hearts we want to believe that if we just do something great then everyone will figure…
Why Are You In Business?
Let me tell you an interesting story about a professor who teaches a course in entrepreneurship. He starts his course by reading the notes from the founding partners meeting from the original meeting of the founders (now about 70 years…
Failure in Business is (Mathematically) A Lot More Likely Than You Think
Sometimes someone tells you something that is so ridiculously obvious but so dramatic to everything you have ever thought about, that it kind of shocks the heck out of you. So here is something that just sent me for a…
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A Tectonic Shift is Happening in the Real Estate World
As you may have heard by now, real estate is set to become a separate asset class on the Global Industry Classification Standard (GICS) and the S&P 500, separating it from the Financials Sector. Notably mortgage REIT’s will be left…
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Fail Dammit!
I was reading this morning about a superstar Olympic hopeful. A woman named Simone Biles (check her out). She is the top gymnast in the world right now – and the United States has high hopes for her in Rio.…
Uniqueness – The Bane of Fundraising
I have seen this time and again. Someone uses their brainpower to come up with a cutting-edge idea for real estate investment. It is a niche (a “Power Niche” as I call it), or a way of looking at real…